Max Dawson, also known as 'the Great Bearded One', is the leader of the ATFers. He likes having control over them and owns many button-down shirts.
Max was born sometime during the 20th century. He came out of the womb with a full beard.
Max did stuff and got degrees and lived his life and stuff. He then became a professor at Northwestern University where he taught a class about skyping with reality stars.
Max then moved to Los Angeles where he could lead a cult in peace. Max really likes cats.